The Unseen, Unleashed
Welcome to Matte BLK - a creative agency born from strategy and nurtured in creativity. We are storytellers, solutionists, and brand educators with a mission to craft culturally nuanced, insight-driven campaigns that resonate deeply with Africa’s emerging markets.
At Matte BLK, we turn the unseen into unforgettable experiences, creating connections that matter.
Discover the power of human-conscious creativity.
Our Story
Matte BLK was founded on the belief that every untold story holds immense value. Inspired by the rich traditions of the Khoi people - Africa’s first innovators - we embrace their understanding that the wind carries messages, the soil preserves history, and the ocean connects us all.
Guided by this ethos, we champion emerging markets, bridging the gap between brands and underserved audiences. Our mantra, “The Unseen, Unleashed,” defines our approach: uncovering hidden opportunities and transforming them into meaningful impact.
What We Do
We are architects of Africa’s brand stories, offering end-to-end marketing solutions that span:
Strategy
Market insights, brand positioning, and data-driven planning.
Creative
Concept development, multimedia production, and culturally resonant storytelling.
Experiential Marketing
Events, activations, and community engagement.
Production
Print, digital, and branded materials.
our
work
From Insight to Impact
Explore how we’ve partnered with leading brands to deliver culturally relevant campaigns that drive real results:
Standard Bank WalletWise
Carling Black Label #FindTheChamp
Tackling excessive drinking through behaviour-change strategies that engaged over 2,000 participants.
Aromat Brand Refresh
Repositioning a household staple with pop-culture-driven storytelling.
Each project reflects our commitment to creating authentic connections and delivering measurable outcomes.
Where Creativity Comes to Life
Our studio is the heart of Matte BLK - a space where insights meet artistry and strategy becomes storytelling. From ideation to execution, our multidisciplinary team collaborates to craft campaigns that are bold, relevant, and transformative.
At Matte BLK, execution isn’t just about delivering; it’s about elevating. We push boundaries and refine every detail to perfection. Whether it’s a nationwide activation, a compelling TVC, or a vibrant digital campaign, our studio is where the magic happens.
Let’s create something unforgettable together.
Whether you're looking to connect with new markets, redefine your narrative, or elevate your brand’s impact, we’re here to partner with you.
Matte BLK is your bridge to the world of emerging markets.
Explore what makes us different. Discover what we can do for you.